B2B E-COMMERCE BEST PRACTICE
Oest is one of the most important medium-sized mineral oil companies in Germany and is divided into the lubricants, mechanical engineering, Sservice stations and energy divisions.
Industry
Chemistry / Mineral oil
Employees
300
Turnover
> 300 Mio. €
Business model
B2B / B2C
ERP
SAP

"With avanta we were able to go live with our B2B & B2C shops faster than expected. The SAP integration in particular went amazingly smoothly."
Manager business development, Oest Holding GmbH
"Following the launch of the B2B shop, the Oest B2C store with seamless SAP integration went live just a few weeks later. This is based on the B2B shop in terms of categories and structure, which is why it was possible to exploit numerous synergy effects."

"As the trade in mineral oil products is subject to the GHS regulation, the legal regulations regarding the labeling of such products have been implemented on the article page. In addition to the hazardous substance symbols and the signal word, the H and P phrases are also displayed on the article page."
AVANTA
Find out more about the avanta industry solution for chemical companies
SAP integration
B2B/B2C shop hybrid
OCI-PunchOut
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