---
title: "Marantec case study: B2B web shop with SAP integration | ECOPLAN"
description: "Since 2023, ECOPLAN has operated Marantec"
url: "https://www.ecoplan.com/en/references/marantec.php"
---

# Marantec: B2B shop with service portal for gate operators, integrated with SAP

ECOPLAN has implemented and supported the B2B shop of Marantec, a manufacturer of drive and control systems for gates, since 2023. The solution is directly integrated with SAP ECC and offers customers a service portal with order status, invoices, and documents.

[View Marantec shop](https://shop.marantec.com/eu_de/)

![Marantec: shop and service portal for gate operators](/wAssets-ecoplan/img/agentur/hero-marantec-en.svg)

Marantec: shop and service portal for gate operators

2

Markets: Germany and France

2

Languages, more already prepared

SAP

ECC 6.0 seamlessly connected

## Key facts at a glance

### Customer

Marantec Group, Marienfeld

### Industry

Electrical industry, drive and control systems for gates

### Website

www.marantec.com

### ECOPLAN customer since

2023

### Go-live

2023

### Markets

Germany and France

### Languages

German and English

### Solutions

B2B shop, service portal with order status, invoices, and documents

### ERP

SAP ECC 6.0

### Other systems

PIM Contentserv, SAP Sales Cloud and SAP Service Cloud, SAP middleware

## About Marantec

Marantec is a family-owned company headquartered in Marienfeld, East Westphalia. It develops and manufactures drive and control systems as well as accessories for all types of gates: garage doors, swing and sliding gates, industrial doors, and parking barriers, for both residential and commercial applications.

![Industrial building with sectional doors in the evening light](/wAssets-ecoplan/img/referenzen/projektstories/weblication/wThumbnails/b2b-shop-projektstory-marantec-5252dbe015f92c1ge0ecc1fb1ecbca4c.webp)

Industrial building with sectional doors in the evening light

## Starting situation

Marantec used a shop system that required manual work in many areas, such as article creation and parts of the ordering process. There was no direct integration with SAP. This caused a high level of effort and limited the ability to work efficiently and at scale.

The goals for the new solution were clear: SAP integration for an automated order process, automated product import, more self-service for customers, and multilingual capability.

## Why ECOPLAN

Marantec chose ECOPLAN because of its experience with manufacturers and industrial companies and above all its SAP expertise.

## Approach

Three service providers were involved in the project: one for PIM, one for SAP, and ECOPLAN for the shop. ECOPLAN provided a clear common thread for this, with structured tickets and regular jour fixes with everyone involved. This made it possible to align different requirements and ways of working. Project kickoff and go-live both took place in 2023. Implementation took place within a few months.

## Integration

The solution is directly integrated with SAP ECC 6.0. Prices and availabilities come from SAP at runtime. ECOPLAN passes the shopping cart to SAP via Sales Order Simulate and creates the order via Sales Order Create, so that the existing SAP processes and terms are used directly. Product data comes automatically from the PIM Contentserv, and manual article creation is no longer needed.

![Animation: the B2B shop fetches prices and availability at runtime from SAP ECC 6.0, passes the cart via Sales Order Simulate and creates the order via Sales Order Create; product data arrives automatically from the Contentserv PIM](/wAssets-ecoplan/img/agentur/marantec-sap-ecc-integration-animiert-en.svg)

B2B shop and SAP ECC: price and availability via Sales Order Simulate, order via Sales Order Create, product data from the Contentserv PIM

## What was not easy

At the start, the product data had to be prepared in a consistent, structured form. On top of that came the coordination between the PIM, SAP, and shop service providers, which only worked through close, clearly organized collaboration.

## Special features of the solution

Variants

Self-service

Cart as a quote

Spare parts

Variants

### Variant diversity

Gate operators come in numerous variants. ECOPLAN implemented a clear variant display and a complex visibility logic that shows variants and information dynamically as needed.

![Variant diversity: configuring a gate operator with dynamic visibility](/wAssets-ecoplan/img/agentur/marantec-besonderheit-variantenvielfalt-en.svg)

Variant diversity: configuring a gate operator with dynamic visibility

Self-service

### Self-service in the service portal

Customers see the order status and download invoices and documents themselves.

![Self-service in the service portal: order status and documents to download](/wAssets-ecoplan/img/agentur/marantec-besonderheit-self-service-en.svg)

Self-service in the service portal: order status and documents to download

Cart as a quote

### Shopping cart as a quote

Sales staff compile shopping carts and send them directly to customers like a quote.

![Cart as a quote: sales forwards the cart to the customer](/wAssets-ecoplan/img/agentur/marantec-besonderheit-warenkorb-angebot-en.svg)

Cart as a quote: sales forwards the cart to the customer

Spare parts

### Find spare parts quickly

Internal teams, too, find spare parts and relevant data quickly and easily.

![Find spare parts quickly: search with matching results and availability](/wAssets-ecoplan/img/agentur/marantec-besonderheit-ersatzteile-en.svg)

Find spare parts quickly: search with matching results and availability

## Result

With ECOPLAN, Marantec has replaced manual processes with a solution seamlessly integrated with SAP. Orders flow automatically into the ERP, products come from the PIM without manual creation, and customers handle many service requests themselves. The feedback from sales has been especially positive.

## Further development

In addition to German and English, further languages are already prepared so that the solution can be expanded internationally.

## Customer voice

![Carsten Ritter, Team Lead E-Commerce](/wAssets-ecoplan/img/agentur/weblication/wThumbnails/portrait-carsten-ritter-marantec-b1613cb0-6e4e3d30@ll.jpg)

Carsten Ritter

> ECOPLAN gave us a clear common thread. That made the rollout with all service providers fast and smooth.

Carsten Ritter, Team Lead E-Commerce, Marantec Group

### Related topics

[B2B web shop](/en/b2b-commerce/b2b-webshop.php)

[Customer portal](/en/b2b-commerce/customer-portal.php)

[SAP integration](/en/integration/)

[Electrical industry](/en/industries/electrical.php)

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## FAQ – Frequently asked questions

### Why does a manufacturer integrate its B2B web shop directly with SAP? Example: Marantec

At Marantec, the previous shop system required manual work in many areas, such as product creation and parts of the ordering process, because it was not directly integrated with SAP. ECOPLAN integrated the shop directly with SAP, so the order flow and product transfer now run automatically.

### What goals does a manufacturer pursue with the SAP integration of its shop? Example: Marantec

With the project, Marantec pursued an SAP integration for an automated order flow, automated product transfer, more self-service for customers, and multilingual capability.

### Which markets and languages does the solution cover?

Germany and France, in German and English. Go-live was in 2023.

### How is the Marantec shop integrated with SAP?

ECOPLAN integrates the shop directly with SAP ECC 6.0. Prices and availability come from SAP at runtime, ECOPLAN passes the shopping cart via Sales Order Simulate and creates the order via Sales Order Create. Product data comes automatically from the Contentserv PIM, eliminating manual product creation.

### How can a shop project with multiple service providers be coordinated?

Three service providers were involved in the Marantec project: one for the PIM, one for SAP, and ECOPLAN for the shop. ECOPLAN provided a clear common thread, with structured tickets and regular jour fixes with everyone involved. This made it possible to align different requirements and ways of working.

### Which functions do customers and sales use in the Marantec shop?

In the service portal, customers see the order status and download invoices and documents themselves. Sales staff compile shopping carts and forward them to customers like a quote. For the variant diversity of the gate operators, ECOPLAN implemented a clear variant display with dynamic visibility logic.