--- title: "B2B e-commerce agency for feed and food | ECOPLAN" description: "ECOPLAN is the B2B e-commerce agency for feed and food: B2B web shop and customer portal with batches, container sizes, repeat orders, and terms directly from SAP." url: "https://www.ecoplan.com/en/industries/feed-and-food.php" --- # B2B e-commerce agency for feed and food ECOPLAN supports manufacturers and suppliers in the feed and food industry in digitalizing sales and ordering processes and connects digital solutions with existing ERP and enterprise systems. [Request a project](#contact) [Book a call directly](/en/contact/book-a-call.php) B2B e-commerce Customer portal Order automation PunchOut ERP integration ![B2B web shop for feed and food with batch traceability](/wAssets-ecoplan/img/agentur/hero-futter-lebensmittel-en.svg) B2B web shop for feed and food with batch traceability ## Special requirements in digital sales of feed & food In B2B business with feed and food, recurring orders, different container sizes, and batch-related information come together. In projects for feed and food manufacturers, ECOPLAN has implemented the following, among other things: ![Icon for batches and traceability](/wAssets-ecoplan/img/agentur/icons/scan-search.svg) Batches and traceability ### Batches and traceability Batch-related product and delivery information comes directly from the ERP. ![Icon for container sizes and packaging units](/wAssets-ecoplan/img/agentur/icons/container.svg) Container sizes and packaging units ### Container sizes and packaging units Containers and packaging units control the quantities in which products can be ordered. ![Icon for easy repeat orders](/wAssets-ecoplan/img/agentur/icons/rotate-ccw.svg) Easy repeat orders ### Easy repeat orders for regularly needed products ![Icon for customer-specific terms and availability](/wAssets-ecoplan/img/agentur/icons/badge-percent.svg) Customer-specific terms and availability ### Customer-specific terms and availability directly from SAP ![Icon for multiple shops and customer portals](/wAssets-ecoplan/img/agentur/icons/store.svg) Multiple shops and customer portals ### Multiple shops and customer portals for different customer groups on a shared platform ## Solutions for feed and food companies Depending on the sales and business model, different digital applications are the focus. Particularly relevant are solutions that reliably connect **customer-specific terms, batch-related information, recurring orders, and ERP processes**. For feed and food companies, ECOPLAN primarily implements: ![Icon for B2B e-commerce / B2B web shop](/wAssets-ecoplan/img/agentur/icons/shopping-cart.svg) B2B e-commerce / B2B web shop ### B2B e-commerce / B2B web shop Provide products, container sizes, customer-specific prices, and terms digitally and link orders directly with existing business processes. ![Icon for customer portals](/wAssets-ecoplan/img/agentur/icons/layout-dashboard.svg) Customer portals ### Customer portals Provide order information, deliveries, documents, and other customer-related information centrally. ![Icon for order automation](/wAssets-ecoplan/img/agentur/icons/repeat-2.svg) Order automation ### Order automation Capture recurring requirements digitally and automate ordering or replenishment processes. Depending on the use case, web shop, scanners, Kanban, sensors, or other capture methods can be used. ![Icon for PunchOut](/wAssets-ecoplan/img/agentur/icons/arrow-left-right.svg) PunchOut ### PunchOut Integrate products and customer-specific terms directly into business customers' procurement systems. ![Icon for ERP & system integration](/wAssets-ecoplan/img/agentur/icons/plug.svg) ERP & system integration ### ERP & system integration Bring product, price, availability, order, and other relevant business data from existing systems into digital processes. ERP integration is more than pure data exchange, because business logic and leading systems also have to be taken into account. ![Icon for AI applications](/wAssets-ecoplan/img/agentur/icons/sparkles.svg) AI applications ### AI applications Connect AI applications for order entry, customer service, or other sales processes with existing company data and business rules. ## Integration with existing company systems In the feed and food industry, customer-specific terms, availability, orders, and batch information reside in the ERP, and product data in the PIM. ECOPLAN integrates these systems directly, without duplicate data maintenance. **ERP, z. B.:** SAP ![abas logo](/wAssets-ecoplan/img/agentur/logo-abas.svg) abas ![Infor logo](/wAssets-ecoplan/img/agentur/logo-infor.svg) Infor ![proALPHA logo](/wAssets-ecoplan/img/agentur/logo-proalpha.svg) proALPHA ![Microsoft Dynamics NAV logo](/wAssets-ecoplan/img/agentur/logo-microsoft-dynamics-nav-business-central.svg) Microsoft Dynamics NAV ![Oracle logo](/wAssets-ecoplan/img/agentur/logo-oracle.svg) Oracle ![Product page for complete feed 25 kg with batch, price and availability live from the ERP](/wAssets-ecoplan/img/agentur/futter-produktseite-alleinfutter-erp-pim-animiert-en.svg) Product page for complete feed 25 kg with batch, price and availability live from the ERP **PIM, z. B.:** ![Akeneo logo](/wAssets-ecoplan/img/agentur/logo-akeneo.svg) Akeneo ![Pimcore logo](/wAssets-ecoplan/img/agentur/logo-pimcore.svg) Pimcore Centric PXM **Other systems:** CRM DMS E-procurement [More on ERP & system integration](/en/integration/) ## ECOPLAN's feed & food industry projects in practice ![Josera logo](/wAssets-ecoplan/img/referenzen/ohne-schutzraum-schwarz/josera.svg) Josera ### Josera - Animal feed Since 2016, ECOPLAN has maintained several Josera shops and customer portals with SAP integration. ![Schweizer Salinen logo](/wAssets-ecoplan/img/referenzen/ohne-schutzraum-schwarz/schweizer-salinen.svg) Schweizer Salinen ### Schweizer Salinen - Salt Combined B2B and B2C solution for table salt and road salt with customer portal and SAP integration, including automatic reordering via fill-level sensors on road salt silos. ![sera logo](/wAssets-ecoplan/img/referenzen/ohne-schutzraum-schwarz/sera.svg) sera ### sera - Pet food and pet supplies B2B web shop with customer portal and SAP integration. [View B2B e-commerce case studies](/en/references/) Project inquiry ## Do you want to digitalize sales and ordering processes in feed & food? ECOPLAN supports manufacturers and suppliers in designing and implementing integrated B2B solutions for digital ordering processes, customer portals, order automation, and ERP integration. **Simply fill out the form. We will get back to you within 2 business days.** If you would rather talk directly, book an appointment with us. You will receive an initial expert assessment, in 30 minutes by video conference. [Book a call directly](/en/contact/book-a-call.php) ## FAQ – Frequently asked questions ### How are batches and traceability represented in a feed web shop? ECOPLAN takes batch-related product and delivery information directly from the manufacturer's ERP and displays it in the B2B web shop. The batch data is not maintained separately there. ### How do container sizes and repeat orders work? In the B2B web shop, container sizes and packaging units determine the quantities in which a product can be ordered. Customers can reorder regularly needed products with just a few clicks. ### Can reordering in feed and food sales be triggered automatically? Yes. ECOPLAN automates recurring orders, for example via sensors, scanners, or Kanban. At Schweizer Salinen, sensors measure the fill levels of road salt silos at road maintenance depots and automatically trigger reorders. ### How can customer-specific terms be represented in a feed manufacturer's web shop? ECOPLAN takes customer-specific terms and availability directly from SAP into the B2B web shop. The ERP also supplies orders and batch information, while product data comes from the PIM. This avoids duplicate data maintenance. ### How can feed and food manufacturers serve different customer groups on one platform? ECOPLAN operates multiple shops and customer portals for different customer groups on a shared platform. At Josera, ECOPLAN has maintained several shops and customer portals with SAP integration since 2016. Schweizer Salinen uses a combined B2B and B2C solution with a customer portal. ### What options are there for automating orders in feed and food sales? Depending on the use case, ECOPLAN captures recurring requirements via web shop, scanners, Kanban, sensors, or other capture methods and automates ordering and replenishment processes. AI applications can be used, for example, for order entry or customer service. Existing company data and business rules are taken into account.